Well, if you still remember your first laptop, and the ones that followed with better speed, slimmer design, and fancier features, you probably saw technology evolve step by step. In many emerging markets, it happened differently. People didn’t upgrade from desktop to laptop to smartphone. They skipped straight to mobile. In countries like India, when affordable high-speed internet became widely available, millions of people came online almost overnight. They didn’t build hab

After years of exploring India at a smaller scale, Proximus Group - the Belgian telecom and digital services leader - is finally making a bold, strategic bet on the region. We sat down with Sandeep Prakash, the newly appointed Managing Director India, to talk about what this move means for Proximus, how he’s blending startup agility with enterprise discipline, and why building the right culture and talent in India will define the future of the company.   Q: After some time ex

If you're a European business eyeing growth in the Middle East, the UAE isn’t just a logical place to start - it’s where smart expansion begins. With world-class infrastructure, open investment policies, and a globally connected business environment, the UAE serves as the go-to base for accessing the broader Gulf Cooperation Council (GCC) markets: Saudi Arabia, Qatar, Kuwait, Bahrain, Oman, and the UAE itself. Together, these six countries represent a $2 trillion+ economy  an

When European companies set their sights on Asia, Singapore often rises to the top of the list - and for good reason. This small but remarkably influential city-state blends strategic location, economic stability, and rich cultural diversity into one of the most compelling business environments in the world. The EU-Singapore Free Trade Agreement, in effect since 2019, has only strengthened this appeal by eliminating tariffs and simplifying trade processes for European firms.

For many mid-sized European companies, expanding into fast-growing markets like India can feel like a big risk. You’re dealing with new regulations, unfamiliar hiring practices, and a business environment that’s very different from home. But there’s a smart way to make that leap without going all in: by using Shared Services Solutions (SSCs). Shared services have come a long way in the past decade. What started as a cost-saving tactic for big corporations has evolved into a s

Airborne pathogens, resistant microbes, and a rising demand for contamination control are once again putting public health in the spotlight. From hospitals to defense zones, the conversation around clean air and safe spaces has never felt more urgent. That’s why our chat with Simon Walmsley, Co-Founder & Joint MD of DECX Technology, couldn’t be more timely. DECX is leading India’s bio-decontamination space with cutting-edge hydrogen peroxide vapor (vH₂O₂) solutions, delivered

In this edition we speak with Brijesh Agrawal, Director at Bake & Brew and the Master Franchise partner for Le Pain Quotidien (LPQ) in India. Known globally for its artisanal breads and mindful dining concept, Belgian bakery-restaurant is staging a carefully planned comeback in India. Brijesh shares why now is the right time, how the brand is adapting to India’s evolved food scene, and what sets LPQ apart in a competitive and health-conscious market. Q: Le Pain Quotidien had

India’s growing tech and AI industries are attracting more and more foreign companies looking to expand. In this edition, we present our conversation with Daniel Ma, co-founder and Vice President of Research at Rovren, an American company that aims to make a significant impact in AI education and image processing with its no-code platform. Rovren has been expanding in India, and its success in the country shows how foreign companies can tap into India’s vast talent pool and c